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The Light Bulb Conspiracy: Once upon a time..... products were made to last. Then, at the beginning of the 1920s, a group of businessmen were struck by the following insight: A product that refuses to wear out is a tragedy of business (1928). Thus Planned Obsolescence was born. Shortly after, the first worldwide cartel was set up expressly to reduce the life span of the incandescent light bulb, a symbol for innovation and bright new ideas, and the first official victim of Planned Obsolescence. During the 1950s, with the birth of the consumer society, the concept took on a whole new meaning, as explained by flamboyant designer Brooks Stevens: Planned Obsolescence, the desire to own something a little newer, a little better, a little sooner than is necessary.... The growth society flourished, everybody had everything, the waste was piling up (preferably far away in illegal dumps in the Third World) - until consumers started rebelling... Can the modern growth society survive without Planned Obsolescence? Did the eternal light bulb ever exist? How can a tiny chip kill a product? How did two artists from New York manage to extend the lives of millions of iPods? Is Planned Obsolescence itself becoming obsolete?

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Released: November 30, 2010
Runtime: 75 mins
Genres: Documentary
Countries: France Spain
Director: Cosima Dannoritzer
Actors: Alec Guinness Fredric March Mildred Dunnock Richard Jones

The Light Bulb Conspiracy (2010)

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